Saudi communications consultancy Jummar has joined the network of PROI Worldwide, a global consortium of like-minded counterparts with a presence in over 60 countries. Founded in 2021 by Ibrahim Al-Mutawa, a former Vice President at ASDA’A (part of global player Burson Cohn & Wolfe), Riyadh-based Jummar supports clients with corporate communications, public relations, and media engagement. “Joining PROI Worldwide provides an excellent opportunity for us to access its deep network of independent communications firms and help many of our clients who are seeking to expand into other international markets,” said Al-Mutawa, who leads the firm as managing partner. Saudi communications consultancy Jummar has joined the network of PROI Worldwide, a global consortium of like-minded counterparts with a presence in over 60 countries. Founded in 2021 by Ibrahim Al-Mutawa, a former Vice President at ASDA’A (part of global player Burson Cohn & Wolfe), Riyadh-based Jummar supports clients with corporate communications, public relations, and media engagement. “Joining PROI Worldwide provides an excellent opportunity for us to access its deep network of independent communications firms and help many of our clients who are seeking to expand into other international markets,” said Al-Mutawa, who leads the firm as managing partner.
Saudi communications consultancy Jummar joins global network PROI
Jummar works for clients across sectors, including financial services, real estate, aviation, education, media, energy, e-commerce, and entertainment. Many of its clients are expanding into new markets, both within the Middle East and beyond. Levaraging PROI Worldwide’s footprint, Jummar can now offer a seamless crossborder experience, with fellow PROI Worldwide members providing on the ground support in extension of Jummar’s offering.
“We are looking forward to sharing our knowledge of the Saudi Arabian market and working closely with PROI Worldwide’s highly regarded group of professionals,” said Al-Mutawa.
The relationship will also work in the opposite direction, with international member firms passing on engagements opportunities to Jummar’s team in Saudi Arabia – currently one of the fastest growing economies in the world amid a global growth slump in Western economies. Headquartered in Chicago, PROI Worldwide (which stands for ‘Public Relations Organisation International’) has over 90 members in 165 cities. Combined, member firms generate more than $1.1 billion in revenues.
Welcoming the Saudi firm to the network, hot on the heels of a new member in India (Delhi-based First Partners), PROI Worldwide Chair Jeff Lambert said: “Jummar brings an extensive understanding of the local culture and social/economic context in Saudi Arabia that will greatly benefit our clients and ”.partners. They are an excellent addition to our diverse, global network
– Jummar appointed by flynas as PR & communications consultantfor the second year
Riyadh, Kingdom of Saudi Arabia – April 17, 2023: Jummar PR & Communications has signed a contract with flynas, the Saudi air carrier, and the leading low-cost airline in the Middle East, to provide communication and public relations consulting services in the Kingdom of Saudi Arabia, for the second year in a row. According to the agreement, Jummar will provide flynas with communications and media content services. Jummar has a valuable client portfolio of state organizations as well as leading companies from different sectors, including aviation, hospitality, AI, financial technology, real estate, media, education, and energy. It’s a Saudi PR company established in 2021 and has a team of seasoned professionals in communications, crisis management, content development, monitoring, and data analysis.
Engie selects Jummar as communications consultant in Saudi – Energy conglomerate Engie has selected Jummar as its communications consultant in Saudi Arabia. With revenues of over €90 billion, Engie is one of the world’s largest energy and utility companies. The company is active across the full value chain of energy provision (from generation and transmission to distribution) and operates both in upstream and downstream activities. Engie also has a large business lines for utility services, such as water and waste management. The Middle East has been home to Engie for nearly three decades, and today the French-listed group provides around 30 GW of energy to the .region and water to over 10 million people daily In Saudi Arabia, Engie has over the years cooperated with Saudi authorities to develop and implement a range of energy projects that operate on gas, renewable energy, production, storage, distribution, green hydrogen, seawater desalination and district cooling. “Our work aligns with the Kingdom’s national transformation plan [Vision 2030] and its focus on accelerating the transition to a carbon-neutral economy,” said Engie CEO Catherine MacGregor recently on the sidelines of the Future Investment Initiative forum in Riyadh. Work in the Gulf Cooperation Council currently accounts for 15% of Engie’s total annual revenue, with the UAE and Saudi Arabia its key markets, followed by Qatar. That share is anticipated to grow in the coming years as Engie bids for new projects and expands its operations. “The region is booming because of a lot of liquidity and there is a willingness to invest in new solutions to decarbonise businesses, not only the energy business, but also energy-intensive industries like cement factories and steel factories,” said Frederic Claux, Engie’s country manager for the GCC and Pakistan at the recently concluded Abu Dhabi Sustainability Week. Claux added that renewables are top of the company’s agenda, pointing at a recent agreement signed with the both the UAE and Saudi governments to develop clean energy projects and support decarbonisation goals. “We want to win a few projects and increase our business in the region,” he said, without giving away further details. On the public relations front, Engie will in Saudi Arabia partner with Jummar, a local public relations company. Under the agreement, Jummar will provide services including strategic communications, media advisory, content development and media relations management. Based in Riyadh, Jummar was founded in 2021 by Ibrahim Al-Mutawa, a former Vice President at ASDA’A (part of global player Burson Cohn & Wolfe). Earlier in his career, Al-Mutawa worked for other public relations agencies and well-known media publications including Forbes and Thomson Reuters. Headquartered in Paris, Engie was formed in 2008 by the merger of Gaz .de France and Suez https://www.consultancy-me.com/news/6116/engie-selects-jummar-as-communications-consultant-in-saudi